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Labubu Real vs. Fake Guide 2025: How Can I Tell If It Is Real?

Labubu Real vs. Fake Guide 2025: How Can I Tell If It Is Real?

    Labubu, a character from Pop Mart's "The Monsters" series, with a distinct and appealing design, which has become the must-have collectible, flying off shelves and dominating online markets.Fans use them as bag charms, even on high-end bags like Hermes Kelly and Birkin.Given its overwhelming popularity, the emergence of counterfeit items is a significant issue, making it difficult to distinguish genuine items and have confidence in their purchases.So, it’s good to know the difference between a real vs fake Labubu!How to know if Labubu is real or fake?In this guide,I will give you some tips to distinguish real Labubu from fake.

Cover Photo:amazon.com

What is Labubu?

Labubu, the popular plush toy character, originated from a story series called "The Monsters" created by Hong Kong-born artist Kasing Lung in 2015, drawing inspiration from Nordic mythology. Labubu stands out with its charming features: pointy ears, sharp teeth, fluffy fur, and a playful smile that radiates joy.In 2019, Kasing Lung partnered with Pop Mart, a Chinese toy company known for its blind-box collectible toys, to produce physical Labubu products. And with collaborations through PopMart, it became even more viral with their blind boxes, Making collecting Labubu’s an exciting and challenging experience.

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Source:popmart.com

Labubu’s popularity quickly led to the creation of multiple themed series, such as the Candy Series, Space Adventure, and Art. Each series brings new twists and personalities to Labubu, as it transforms into various costumes and concepts, from animals and astronauts to colorful candy-inspired designs. Collectors eagerly seek out these figurines, with each series offering its own rare and secret figures, making the hunt for a complete collection all the more exciting.To date, Labubu has been released in more than 300 colours, shapes and sizes.While Labubu might be the most well-known, its companions add diversity and intrigue to “The Monsters” universe. Zimomo, for instance, bears a striking resemblance to Labubu but has a subtle difference – a tail.

Labubu has gained immense popularity, particularly in Asia, becoming a sought-after collectible and bag charm. ag charms, even on high-end bags like Hermes Kelly and Birkin.

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Source:popmart.com

  • Role: A member of the Labubu tribe. 

  • Gender: According to the creator, Labubu is a female character. 

  • Appearance: A small elf character with big head, wide grin, pointy ears, expressive eyes, and no tail. 

  • Personality: Curious, adventurous, optimistic, and kind-hearted. 

Where to Buy Authentic Labubu?

To ensure you’re purchasing an authentic Labubu, shop directly from Pop Mart's official store or trusted online retailers aned reselling marketplaces,such as:

Look for resellers with positive ratings and reviews from users, and those with a “Preferred Seller” status — just to make sure you’re more likely to get an authentic Labubu. Just expect the price to be on the higher side since you’re not buying directly from Pop Mart.

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How to Spot Fake Labubu?


1. Check the Packaging

1) Authentic Labubu boxes tend to be thicker, and have noticeably better quality printing and material. Fake boxes use thinner materials, and you might even notice the different layers peeling away!

2) Authentic Labubu packaging features a matte finish with a smooth texture, complemented by embossed details on the series name,while fakes often have a glossy, uneven surface. 

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3) The foil packaging for the authentic one has a matte finish that feels higher quality and gives off that premium vibe. It’s sturdy and protects the collectible well.The fake foil is glossy and cheap-looking, with a flimsy feel. It lacks the durability and finish you’d expect from authentic packaging.

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2. Scan the QR Code

To verify the authenticity of POP MART products, scan the QR code on the hologram sticker. A genuine package will have a sharply printed QR code.Scan the QR code to ensure it directs you to Pop Mart's official authentication site: fwsy.popmart.com (or m-gss.popmart.com). Fake Labubus may have QR codes that lead to imitation sites or a lack of QR codes altogether.

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Note: Many fakes come in genuine POP MART boxes, sometimes with real QR stickers, so the box alone isn’t a reliable indicator.

3. Check Labubu Card

Authentic Labubu comeS with a card.The card is sharp and clear, making the character details pop. The colors are vibrant, and you can easily spot the intricate designs.The print of the fake one is dull and blurry, missing the crispness of the original. The colors often look faded, making it obvious that it’s not the real deal.

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4. Examine the Face and Teeth

Honestly, the face on the fake one is pretty convincing. But look closely—real Labubu figures usually have better paintwork, with clean lines and well-done details. If it looks a bit off, it probably is.

1) Authentic Labubu blush is softly diffused, not in harsh circles. Eyes should have clear irises without full black fill or scratches.This starkly contrasts replica Labubus with sullen-looking eyes. Also, the fake ones tend to have unpolished features and paint lines, or even a bold blush colour.

2) Authentic Labubu has a pale, peachy color; pink or yellow tones often signal a fake.

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3) Count the number of teeth (real Labubu has 9). Uneven or misaligned teeth paint is a red flag.And,in authentic Labubu dolls, the teeth grow directly from the blue line, with clear gaps between each tooth. In fake versions, there is often a noticeable gap between the blue line and the teeth; the teeth are connected with no distinct spacing.

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4) Use a black light to check the paint on Labubu’s nose. Authentic Labubu dolls’ paint will react and glow under black light, while fake ones show no reaction or glow, even when exposed to the same light.

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5. Assess the Quality of the Fur and Feel

An authentic Labubu features soft, fluffy fur with intricate stitching that seamlessly integrates into the vinyl doll. In contrast, counterfeit versions typically use cheap materials and rough fur.

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6. Inspect the Feet

1) Authentic Labubu’s feet can turn 360 degrees and has a logo printed or embossed on its left foot.Its hands and feet should be made of the same material as its face, with a consistent colour throughout. Meanwhile, fake Labubus often have their feet glued in place; I’ve even noticed some with feet of different sizes! You’ll definitely notice a stark difference in the hands and feet of a real vs fake Labubu, the latter of which can have a hard, plastic-like feel as opposed to the softer, more flexible feel of an authentic one.

2) Labubu icon appears on foot under UV light.

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7. Look at the Tag

While fake Labubus can have pretty convincing tags, it pays to have attention to detail. As you can see, my authentic Labubu Exciting Macaron has two fabric tags with clear, printed details in a thin font. The same goes for the Have a Seat series. Be wary of Labubus with plastic tags or ones with bold fonts. Pay close attention to the information on the tags – if you notice anything different or missing with your Labubu, that’s a red flag! 

Frequently Asked Questions

What animal is Labubu?

Labubu is a fictional character, a small monster with high, pointed ears and serrated teeth, created by artist Kasing Lung for his "The Monsters" series, not a specific animal. 

What makes Labubu so unique?

POP MART's USP lies in its exclusivity, featuring limited edition releases often created in collaboration with specific designers and brands. This approach gives fans a sense of owning something rare, making each item a valuable collector's piece to enhance their collection.

Why is Labubu so expensive?

Labubu toys, particularly the larger plush versions, are expensive due to their unique designs, association with Blackpink's Lisa, and the growing popularity of "art toys" as collectible items and fashion statements. 

How many teeth does Labubu have?

She has nine serrated teeth, which are a defining feature of her character.

Are Labubu made in China?

Yes.China's leading retailer Pop Mart produces the Labubu toys. 

How much does a Labubu doll cost?

Labubu dolls cost anywhere between $85 to over $289, to smaller keychains and plastic figures that can only be purchased in blind boxes starting at $16.

Can Labubu QR code be fake?

To verify the authenticity of POP MART products, scan the QR code on the hologram sticker. A genuine package will have a sharply printed QR code, while counterfeit packaging often features blurry or poorly processed QR codes that may not function correctly or redirect you to a fake website.

How to check Labubu serial number?

First, scan the barcode on the back of the box. Once your phone opens the app, you'll get a serial number. Next, scratch the lower part of the barcode to reveal the last four digits. Enter those digits into the four boxes and voilà, you'll confirm its authenticity!

Is there an official way to verify my Labubu?

Yes! Some official Labubu releases come with QR codes or NFC chips that let you verify authenticity online. You can also join the Labubu community online—fans are super helpful and can offer tips on spotting fakes.

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