6 Drugstore Dupes for Benefit Roller Lash Mascara in 2025

• About Benefit Roller Lash Mascara

The magic of Benefit Roller Lash Mascara is all in the very special and very different brush – the Hook n Roll brush. This brush lifts and curls the lashes as it applies the product with the help of tiny hooks strategically placed to grab the lashes right from the root, give them a gentle tug, and curl them right up towards your eyebrows. It's almost magical!

Roller Lash not only lifts and super-curls, but this instant curve-setting formula holds for 12 hours, is easy to remove, and contains provitamin B5 and serine, known for their lash-conditioning benefits.

The biggest downside? The price tag. So, if you're looking for a more budget-friendly option, we have six awesome Benefit Roller Lash Mascara alternatives that will give you the same look for a fraction of the price.

• Best Drugstore Dupes for Benefit Roller Lash Mascara

| CoverGirl Super Sizer by LashBlast Mascara

($8.99, up to 4% cashback at Walgreens)

Hands-down one of the best drugstore alternatives you can find, the SuperSizer Volumizing Mascara by Lash Blast Mascara from CoverGirl delivers in every category. Instantly help get dramatic, 400% more corner-to-corner volume for full, fanned out lashes.  The unique wand helps you to find and transform even small lashes.  Use the wand's flat side to help maximize your volume and the comb side to help define and separate, while twirling as you apply, for an instant false lash look.  

Even though the mascara wands themselves are slightly different, both mascaras are meant to be applied in the same rotating motion, and produce the exact same lifting, eye-opening effect on the lashes. Both Roller Lash and The Super Sizer have the same consistency and level of clumpiness. But neither product is overly clumpy.

The two mascaras are also similar in that the first swipe is a little underwhelming. But let it dry ever so slightly, and then continue to add coats, especially to the lash tips, to build out the length. As the formula dries, that is what causes the lashes to curl and create a lifted, eye-opening look.

| Elf Lash 'N Roll Curling Mascara

($6.00, up to 5% cashback at e.l.f. Cosmetics)

If you're on a budget, the Elf Lash 'N Roll Curling Mascara is a great alternative to the Benefit's mascara. This Roller Lash dupe gives you smudge-proof lashes and the brush lifts, separates and creates a curl just like Benefit.

This ultimate curling mascara features a curved and double-sided silicone brush to give you your most lifted lashes ever. The shorter bristles hold onto formula while the longer bristles separate, lift, and evenly coat each lash. The long-lasting formula is smudge- and flake-resistant to lock curl in place and keep lashes up.

Elf Lash 'N Roll is clearly intended to resemble Benefit's mascara. The packaging, brush and even the name are so similar to Roller Lash.

The main difference is the affordable price of the Elf dupe.

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| Makeup Revolution 5D Whip Lift Mascara

($6.90, up to 10% cashback at LOOKFANTASTIC US)

If you love the lift, curl and separation that Benefit mascaras provide, this vegan and cruelty-free mascara from Revolution is a great alternative.

Developed with an ultra-black pigmented payoff, Revolution's 5D Whip Lash Mascara creates an enviable volumised curl with a falsie effect. The expertly designed brush has a unique twisted vortex shape that grabs every lash from the root and directs it upwards to give the ultimate lifted look. 

Argan and castor oils help to nourish and hydrate the fibres, protecting against smudging, flaking and clumping for a flawless-looking result that lasts the day. 

There are slight differences between the claims of Roller Lash and this Revolution mascara but they are essentially doing the same thing. But Roller Lash is so cheap.

| Maybelline Lash Sensational Washable Mascara

($8.98, up to 4% cashback at Walmart)

A good mascara like the Benefit Roller Lash Mascara typically sells for a high price, but that is where quality alternatives come in handy.

Lash Sensational Washable mascara unfolds layer upon layer of lashes thanks to its exclusive brush with ten layers of bristle. Maybelline's best lengthening mascara lengthens and volumizes lashes from root to tip. The buildable liquid ink waterproof formula coats from all sides without clumping. The fresh liquid formula is ophthalmologist tested and safe for contact lens wearers.

Now introducing the New Midnight Black shade; infused with Rose Hip Oil to condition the lashes for an even softer feel.

Both of these products are high-quality and will fulfill your mascara needs, so save yourself some cash and get your hands on this alternative!

| Milani Highly Rated Lash Extensions Tubing Mascara

($13.99, up to 4% cashback at Walgreens)

Another affordable alternative is the Milani Highly Rated Lash Extensions Tubing Mascara, which retails for $13.99.

This Japanese-inspired Lash Extending tubing technology wraps each lash with tube-like polymers to add instant length and lift. Plus, the brush's hourglass shape grabs onto every lash to make sure you apply a thick, even coat of product. The non-flaking, no-clumping formula applies seamlessly, lasts up to 16-hours and removes effortlessly with just warm water. 

If you somehow need even more convincing, the Highly Rated Anti-Gravity Mascara contains castor oil, which is known to hydrate, strengthen, thicken and lengthen eyelashes and eyebrow hairs.

| Essence Lash Princess False Lash Effect Mascara

($4.99, up to 2% cashback at CVS)

Although this mascara claims to give you the look of false lashes, it's actually a really good Benefit Roller Lash dupe.

This mascara defines and separates lashes while achieving a bold eye look. The iconic fiber mascara brush delivers dramatic volume and sculpted length without clumps or globs. The perfect all-day, long lasting mascara that leaves lashes free from flaking, fading or wear.

It has a similar brush design and provides similar results for a fraction of the price. 

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