Top 5 Drugstore Alternatives to Too Faced Born This Way Foundation in 2024

• About Too Faced Born This Way Foundation

A make up icon, Born This Way Foundation by Too Faced offers medium-to-full, undetectable coverage that's become rightfully famous. 

The luscious liquid formula is enhanced with gorgeous, skin-loving ingredients: coconut water helps to replenish skins moisture levels without overburdening it, alpine rose brightens and promotes elasticity and hyaluronic acid provides long-lasting hydration for a more youthful appearance. 

The 35-strong shade range is versatile enough to suit a wide array of skin tones: there's everything from Cocoa to Porcelain, via Caramel, Almond and Sand.

The only downside to this extremely popular foundation is the $45 price tag, so let's take a look at some more affordable alternatives. 

• Best Too Faced Born This Way Foundation Alternatives

| Milani Conceal + Perfect 2-in-1 Foundation + Concealer

($5.90, up to 4% cashback at Walmart)

Comparison & Review: The Milani Conceal + Perfect 2-In-1 Foundation + Concealer gives you a flawlessly natural looking finish in one skin-perfecting step.It offers medium to full coverage so that you can cover up blemishes and other imperfections on your skin. This face foundation comes in a 1 fl oz container and is long-lasting, oil-free, lightweight, water-resistant, and sweat-proof. It's available in many shades so that you can pick the one that matches your natural skin tone.

Both of these have the same finish, however, the Milani has a longer wear time. The Milani is also more lightweight and more full coverage. Overall the Milani is amazing for its price point.

| L'Oreal Infallible Pro-Matte 24HR Foundation

($15.79, up to 2% cashback at CVS)

Comparison & Review: If the steep price of $45 makes you hesitate, try L'Oreal's Infallible Pro-Matte 24HR Foundation! It retails only for $15.79. Available in 22 shades, the Infallible Pro-Matte Foundation goes on smooth with a demi-matte finish that lasts up to 24 hours—hiding imperfections for a smooth, clear complexion. This super gliding mattifying formula has a high water content for maximum comfort that lasts!.

It dried fairly quickly but allowed enough time to avoid clumpy foundation patches. If you don't use powder to set your face, then this would be a great option as it doesn't stay wet or tacky at all.

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| e.l.f. Flawless Finish Foundation

($4.20, up to 5% cashback at e.l.f. Cosmetics)

Comparison & Review: Too Faced Born This Way Foundation in 35 shades with a natural,  satin finish and medium, buildable coverage that retails for $45.00. e.l.f. Flawless Finish Foundation is also available in 40 shades, and offers medium to full coverage and lightweight all-day wear for just $6. This highly blendable formula goes on smooth as silk, and it's oil-free and supercharged with glycerin to hydrate and soften your skin.

The coverage is amazingly good and it has fantastic staying power. So if your after a very good cheaper high coverage foundation in a good range of shades, definitely try this one out!

| Maybelline SuperStay Long-Lasting Liquid Foundation

($10.99 at Target)

Comparison & Review: This foundation is an affordable alternative to Too Faced Born This Way Foundation that will provide full matte coverage that feels light as air.

Super Stay foundation is a sweat-resistant, water-resistant, transfer-proof foundation. When it comes to full-coverage drugstore foundation with a weightless, natural finish, this long-lasting foundation goes above and beyond to transform the look of your skin. Saturated color pigments provide an ultra-transforming effect in this long-lasting foundation. 

The texture is more fluid than most, which means it's easy to spread and manoeuvre across the face, and sits in a thin even layer, rather than anything cakey or cloying. Oil free. Doesn't clog pores. Dermatologist tested.

| Revlon ColorStay Makeup for Combination/Oily Skin

($6.99, up to 4% cashback at Walmart)

Comparison & Review: Another affordable alternative that is worth recommending! This foundation is also medium to full coverage, easy to apply, and oil-free.

It offers flawless, 24-hour wear and helps improve your skin's appearance day after day—resisting heat, sweat, and humidity. Skin-caring ingredients include antioxidant Vitamin E to help nourish and protect skin from pollutants, while earth-sourced, multi-mineral powders help control oil breakthrough for a poreless, matte finish. Transfer-resistant, waterproof, and mask-friendly. 

43 diverse shades for different skin tones, including light, medium, olive, deep, and dark skin, plus cool, warm, or neutral undertones.

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